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Should I Cross-sell or Upsell? 5 min read Business Development Digital Marketing Sales Should I Cross-sell or Upsell? Jonathan W. M. Toogood, Founder of Evolved Contact 3 years ago Existing customers are easier to sell to.. You will have a 60-70% chance of success when selling to an existing customer, compared to the 5-20% likelihood of selling to a new prospect.... Read More
